22bet vs bet365 – Brands Comparison


The betting industry is a hugely competitive sector, giving punters in Ireland plenty of options when it comes to placing sports wagers. 

22bet and bet365 are two of the top rated sites right now, but which one offers the best sports betting service? 

Our 22bet review and bet365 review tell you all you need to know, but we have gone the extra mile to conduct a head-to-head brand comparison. Let’s get this show on the road!  

We Compared:

  • Sign-up Process
  • Welcome Bonus
  • Bonus and Promotions
  • Features
  • Sports Coverage
  • Live Betting
  • Live Streaming
  • Mobile App
  • Odds
  • Payment Methods
  • Customer Support
  • Overall User Experience

22bet vs bet365 Summary 

We’ll offer a comprehensive comparison of each sportsbook in dure course, but here is an overview of our main findings: 

Final Score: 22bet – 2, Bet365 – 9, Draw – 2

22bet vs bet365 Comparison

Sign-up Process

You’re ready to open a betting account but can’t decide who to choose? We can help!  

Signing-up at 22bet and bet365 is really easy, with both operators offering a simplistic process to get yourself up and running. 

Picking a winner in this category is an impossible task, so we’ll declare this one a draw. 

Round 1 Winner: Draw

Welcome Bonus

Your account is open and you are ready to make a deposit, but which bookie offers the best welcome bonus? 

22bet offer a 100% deposit bonus up to €122 when you make your first deposit, while you can bet €10 and get up to €50 in free bets at bet365. 

The more relaxed wagering conditions attached to 22bet’s welcome bonus makes them an easy winner here. 

Round 2 Winner: 22bet

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Bonuses & Promotions 

Our bet365 review described their bonuses and promotions as ‘pretty darn good’ and it is impossible to argue with that assessment. 

They have loads of ongoing offers including early payouts, best odds guaranteed, accumulator bonuses, free bets and more. 

We love 22bet’s Friday reload sportsbook bonus, but the rest of their promotions are a little underwhelming. 

Round 3 Winner: Bet365


This is another category where bet365 blow 22bet out of the water, with their sportsbook packed with special features that take betting to another level. 

These include a wide range of live streaming options and live audio commentary on soccer, cricket, horse racing and greyhounds. 

22bet has a handful of features such as in-play betting and bet slip sale, but bet365 is the clear winner in this area. 

Round 4 Winner: Bet365

Sports Coverage 

With more than 30 sports featured it is fair to say that 22bet has all the main betting bases covered, but they still struggle to match what bet365 has to offer. 

As betting sites go you will find it difficult to find a site that offers a greater depth of coverage than bet365, particularly in football and horse racing. 

With superb tennis coverage, a growing e-Sports section and loads more, bet365 easily takes the points home here. 

Round 5 Winner: Bet365


Having extolled their virtues in several other categories, it is disappointing to find that bet365 loses out to 22bet for great value odds. 

Our bet365 review attributed this to paying a little bit more to use a five-star service, and this argument stacks up to a certain degree. 

However, if your priority is the size of your returns on winning bets, you will love what 22bet has to offer. 

Round 6 Winner: 22bet

Live Betting

Live betting is a big focus on 22bet and bet365, but the sheer depth of options on the latter makes them an easy winner in this section. 

Their super-slick live betting portal provides a user-friendly sports wagering experience across all digital devices, with the mobile app particularly impressive. 

In-play betting is solid enough at 22bet, but with live streaming enhancing the live betting experience, bet365 takes another win.  

Round 7 Winner: Bet365

Live Streaming 

Our 22bet review highlighted that live streaming is now an option for in-play bets placed on the site, but this pales into insignificance with what is on offer at bet365. 

bet365 provides live streaming of several different sports, bringing thousands of events directly to your chosen digital device. 

To watch live sports streams at bet365, all you need to have placed a bet in the last 24 hours or funds in your account. 

Round 7 Winner: bet365

Mobile App

In fairness, the 22bet app offers a solid wagering experience which outshines the desktop version of the site. 

However, bet365 has developed its own in-house software that relies on the firm’s betting expertise to deliver a first-class mobile wagering experience. 

Available to download for iOS and Android devices, the feature-packed bet365 app is one of the best in the business. 

Round 8 Winner: Bet365

Payment Methods

 22bet bet365 
Visa 🗸 🗸 
Mastercard 🗸 🗸 
Skrill 🗸 x 
Neteller 🗸 x 
Bitcoin 🗸 x 
Bank Transfer 🗸 🗸 
PayPal x 🗸 
Apple Pay x 🗸 
Google Pay x 🗸 
Paysafecard x 🗸 
Click to Pay x 🗸 

22bet offer a reasonable range of payment methods including Bitcoin, but bet365 greater variety of established options gives them the win. 

Round 9 Winner: Bet365

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Customer Support 

While 22bet does not include a telephone helpline amongst its customer support options, 24/7 live chat more than compensates for this. 

Their agents are swift to respond and pleasant to deal with, much like their counterparts on the bet365 site. 

However, given that responses to emails are not always speedy, we’ll declare this head-to-head a draw. 

Round 10 Winner: Draw

Variety of Markets

There are plenty of betting markets to choose from at 22Bet, but this is another category where bet365 comes out on top. 

As we mentioned earlier, their sports coverage is staggering and the depth of markets within those events is equally impressive. 

With top-class market coverage of competitions such as the Ireland Premier Division also in the mix, bet365 takes another victory here. 

Round 10 Winner: bet365

Overall User Experience 

We’ve assessed 22bet and bet365, but which one offers punters the best overall betting experience? 

22bet took the win in just two categories, both of which we consider to be important sections, while another two were tied. 

However, with wins in eight of the previous 12 categories, bet365 unquestionably takes the overall user experience accolade. 

Round 10 Winner: bet365

Strengths & Weaknesses


Strengths ✔️Weaknesses
Competitive odds Underwhelming promotions 
Fair welcome bonus wagering conditions Limited range of payment options 
Solid sports coverage Poor choice of additional features 
Good mobile betting experience Live streaming could be improved 



Strengths ✔️Weaknesses
Top class mobile app Restrictive T&Cs on welcome bonus 
Excellent range of payment options Odds could be improved 
Loads of betting features Email response times can be slow 
Trusted betting brand No Skrill or Neteller amongst payment options 

Our Verdict

It’s a clear victory for bet365 over 22bet in this sports betting head-to-head. 

With wins in just two categories and ties in another two, 22bet struggles to match up to its more established counterpart. 

Check out our 22bet and bet365 reviews for a more comprehensive assessment at what they have to offer. 

Final Score: 22bet 3-10 bet365 

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