Novibet is fast becoming one of the most reputable bookmakers in Ireland. The bookmaker uses modern technology to provide customers with a terrific platform to bet on, whether that is on mobile or desktop.
Novibet were awarded their Irish licence by the Revenue Commissioners in 2021 and the addition of Gaelic Games betting to their product offering is bound to attract many punters from the Emerald Isle. No matter what sport you like to bet on, Novibet should have you covered and they offer a terrific welcome bonus plus daily promotions for their loyal users.
If you want to find out why Novibet rates well among its competitors, carry on and read our extensive expert review of the bookmaker.
Novibet Strengths and Weaknesses
No bookmaker is perfect and it's important that when reviewing a bookmaker that we give a fair and balanced approach. Every platform out there can improve their product for their customers so below we have highlighted not only the strengths of Novibet Ireland, but also their weaknesses.
✔️ Novibet Strengths
Regular promotions for loyal players
One of the most attractive things about Novibet is that they offer superb daily promotions for loyal players. Their "Early Payout" promotion ensures that a bet is paid out if the team takes a two goal lead. There are daily acca price boosts, cash out offers and many more regular promotions to avail of.
Competitive betting odds
We have compared the odds that Novibet offers in comparison to all of their main rivals in the market and we can safely conclude that Novibet offers very good odds on every sport.
Great customer service
There is nothing worse than not being able to get through to a customer care team when a problem arises, but at Novibet no such issue should arise. Novibet can be contacted via phone or email but they also have a terrific Live Chat facility, who answer queries in a timely fashion.
Modern technology
Novibet really enhanced their product in 2021 by leveraging the latest cloud technologies of Microsoft, who are one of the best tech companies in the world. The investment in this state-of-the-art technology and the upgrading of their betting product has really strengthened the brand and gives customers the comfort of knowing that their best interests are being served.
❌ Novibet Weaknesses
Homepage odds buttons are cluttered
Upon entering the homepage at Novibet, it is disappointing to see that the odds buttons for "Live Matches" and "Popular Matches" markets are overlapping each other and as a consequence it is impossible to make out the odds on offer for each fixture.
Gaelic Games market needs improvement
There is huge betting turnover on Gaelic Sports in Ireland and if Novibet are serious about fully integrating into the Irish market, they will need to improve their GAA offering, both hurling and football. The first port of call is to add club championship and national league fixtures and betting odds to their platform.
No Best Odds Guaranteed
Ireland, which is arguably the home of horse racing, has always been a huge betting force in the industry. However, most of the large bookmakers out there offer best odds guaranteed. Some offer best odds guaranteed on single bets only and others like bet365 even offer best odds guaranteed on multiple bets. That can sway a punter massively when it comes to choosing a bookmaker to place their bets with, and if Novibet are to attract more serious horse racing punters they should look into introducing best odds guaranteed.
Conclusion
Some of these strengths or weaknesses might not apply to you when choosing a bookmaker. Read our full review below and then an informed decision can be made.