Novibet Review Ireland

  • Payout Speed
  • Bonuses & Offers
  • Security
  • Software & Games
Overall Rating

Novibet Top Features

  • Generous Novibet bonus
  • Live sports streaming
  • Bet Builder available
  • Fast payouts
Novibet Strengths
Novibet Weaknesses
  • Regular promotions for loyal players
  • Competitive betting odds
  • Great customer service
  • Modern technology
  • Homepage odds buttons are cluttered
  • Should offer club championship GAA betting for Irish players
  • No best odds guaranteed on horse racing
By:Adrian Wall

Novibet is fast becoming one of the most reputable bookmakers in Ireland. The bookmaker uses modern technology to provide customers with a terrific platform to bet on, whether that is on mobile or desktop.  

Novibet were awarded their Irish licence by the Revenue Commissioners in 2021 and the addition of Gaelic Games betting to their product offering is bound to attract many punters from the Emerald Isle. No matter what sport you like to bet on, Novibet should have you covered and they offer a terrific welcome bonus plus daily promotions for their loyal users.  

If you want to find out why Novibet rates well among its competitors, carry on and read our extensive expert review of the bookmaker.

Novibet Strengths and Weaknesses

No bookmaker is perfect and it's important that when reviewing a bookmaker that we give a fair and balanced approach. Every platform out there can improve their product for their customers so below we have highlighted not only the strengths of Novibet Ireland, but also their weaknesses.

✔️​ Novibet Strengths 

Regular promotions for loyal players 

One of the most attractive things about Novibet is that they offer superb daily promotions for loyal players. Their "Early Payout" promotion ensures that a bet is paid out if the team takes a two goal lead. There are daily acca price boosts, cash out offers and many more regular promotions to avail of.

Competitive betting odds

We have compared the odds that Novibet offers in comparison to all of their main rivals in the market and we can safely conclude that Novibet offers very good odds on every sport.  

Great customer service 

There is nothing worse than not being able to get through to a customer care team when a problem arises, but at Novibet no such issue should arise. Novibet can be contacted via phone or email but they also have a terrific Live Chat facility, who answer queries in a timely fashion. 

Modern technology

Novibet really enhanced their product in 2021 by leveraging the latest cloud technologies of Microsoft, who are one of the best tech companies in the world. The investment in this state-of-the-art technology and the upgrading of their betting product has really strengthened the brand and gives customers the comfort of knowing that their best interests are being served.

❌ Novibet Weaknesses

Homepage odds buttons are cluttered

Upon entering the homepage at Novibet, it is disappointing to see that the odds buttons for "Live Matches" and "Popular Matches" markets are overlapping each other and as a consequence it is impossible to make out the odds on offer for each fixture. 

Gaelic Games market needs improvement

There is huge betting turnover on Gaelic Sports in Ireland and if Novibet are serious about fully integrating into the Irish market, they will need to improve their GAA offering, both hurling and football. The first port of call is to add club championship and national league fixtures and betting odds to their platform. 

No Best Odds Guaranteed

Ireland, which is arguably the home of horse racing, has always been a huge betting force  in the industry. However, most of the large bookmakers out there offer best odds guaranteed. Some offer best odds guaranteed on single bets only and others like bet365 even offer best odds guaranteed on multiple bets. That can sway a punter massively when it comes to choosing a bookmaker to place their bets with, and if Novibet are to attract more serious horse racing punters they should look into introducing best odds guaranteed. 


Some of these strengths or weaknesses might not apply to you when choosing a bookmaker. Read our full review below and then an informed decision can be made.

Novibet Ireland

Website: Novibet.ieCompany: Novigroup Limited
Year founded: 2010Licence & regulation: Licensed and regulated by MGA, ADM and HGC, and Irish Revenue Commissioners
Contact information: Live Chat, Email, Social Media, Telephone, SkypeSponsorship Deals: Various horse racing sponsorships including one with jockey Brian Hughes
Address/Headquarters: PO Box 227, 3rd Floor, Peveril Buildings, Peveril Square, Douglas, Isle of Man, IM99 1RZPayment Methods: Visa, MasterCard, Maestro, Skrill, Paysafecard, Neteller and PayPal
Features: Cash Out, Live Chat, Daily Promotions, Asian Handicap, Gaelic Sports, Live StreamingApps Devices: iOS, Android and Web Browser

Novibet review by Adrian Wall

Novibet has grasped modern technology and as a consequence can offer players a very good experience on their platform. The layout of the website is sleek, engaging and has plenty of vibrancy. However, upon entering the website, it was disappointing to see all of the odds buttons overlapping each other under the "Live Matches" and "Popular Matches" markets. Novibet has pumped a lot of money into improving their product but the homepage is where a good first impression needs to be made, and it didn't deliver. 

One of the main attractions to Novibet was to avail of the generous welcome offer. It takes some time but you can get a total of €50 worth of free bets. After depositing €10 into the new account initially, you qualify for a €10 free bet after placing a bet at odds of 7/10 or bigger. If the bet loses, another €10 free bet will be lodged into the account, and a further three €10 free bets in total after that will be added. 

Novibet does offer some markets on Gaelic Sports, but they need to improve their offering. They offer the usual All Ireland and Provincial Championship markets, but Irish punters would be more attracted to them if they added in National League and Club Championship markets too. Apart from that, Novibet has a very good sports offering. 

Novibet offers very competitive odds compared with some of the large firms out there so there is value to be had. They also have a fantastic Bet Builder function where up to 12 different markets can be added together to form a bet in the same live event. Betting is meant to be fun so this is a fantastic initiative from Novibet and it gives the option to be creative with punting. 

There are many ways to make a deposit at Novibet including Visa, MasterCard, Maestro, Skrill, Paysafecard, Neteller and PayPal. The withdrawal process is also extremely smooth and the money is typically back in the bank account on the very same day. Rest assured, depositing and withdrawing money with Novibet is very safe and secure. 

Another positive thing about Novibet is how good their customer service team is. The friendly Novibet support team is contactable via email, Live Chat, Skype or by telephone at +353 818882187.  

Frequently asked questions about Novibet

Is Novibet safe to use?

Yes, absolutely. Established in 2010, Novibet has established itself as one of the most reputable bookmakers in Europe and they are still growing. The recent expansion into Ireland is a sign of how well they are doing. 

Would you recommend Novibet for GAA betting?

It is great that Novibet offers some GAA betting, especially the All Ireland and Provincial Championships on both hurling and football. However, if they really want to tap into the Irish market, they should include the National League and Club Championship too.

Why should you sign up to Novibet over other bookmakers?

Novibet has invested a lot of money into the technology and product side of the business since 2021. This makes their website modern and user-friendly, while they also offer an attractive welcome bonus for new players

What is Novibet's welcome bonus?

All new players at Novibet can avail of a welcome bonus of up to €50. A deposit of €10 must be placed in order to qualify for the free bets. Terms and conditions apply. 

Can I download Novibet on my mobile?

Yes, you can indeed. Novibet has an app for their sportsbook and casino and this can be found on the App Store.

Is Novibet legal in Ireland?

Yes. Novigroup Limited is licensed and regulated in the Republic of Ireland by the Revenue Commissioners under licence number 1017375.

Novibet Welcome Package

A welcome bonus is offered to players as an incentive to sign up with a bookmaker. Novibet offers a very competitive welcome package for new players compared to other competitors in the industry. 

Novibet Welcome Bonus: Up to €50 in Free Bets

A maximum of €50 in free bets can be achieved when opening a new account with Novibet. €10 must be deposited once the account is opened, and then placed on a bet with odds of at least 7/10 or 1.70 as decimal odds. A €10 free bet is then released. If that bet loses, an extra €10 free bet will be put into the account and a further three free bets of €10 will subsequently be added to the account. 

How to claim Novibet’s Welcome Bonus 

  • Click the claim button above to open a Novibet account.
  • Deposit a minimum of €10 to claim up to €50 in free bets.
  • Place a €10 bet at odds of 7/10 or bigger.
  • Use your free bet credits which are made available after qualifying bets are settled. 

Novibet Welcome Bonus Terms and Conditions 

  • Participation on all bonuses and promotions are optional.
  • You must be 18 or over to open a Novibet account.
  • Bonus requirements must be met within six months from when the bonus was taken.
  • Novibet reserves the right to amend, cancel, reclaim or adjust the terms at any time.
  • You can only have one active bonus at any time.
  • Novibet reserves the right to request verification of a player's account before releasing funds.

Novibet Best Sports Features

Novibet has a range of sports betting features. They are designed to enhance the user's experience. Let's take a look at Novibet's best sports features below.

Huge variety of sports

Although there is a lack of depth in the GAA markets at Novibet, they still do offer Gaelic Games markets unlike a lot of bookmakers out there, so kudos to them for that. There are more than 30 sports to bet on at Novibet, ranging from football to horse racing, cricket, golf and much more. 

Betting in play

Any good bookmaker will now offer betting in play so that is another green tick for Novibet. Not only can you bet in play but they also offer live streaming on certain sports so that you can have a bet while you watch the sport in action.

Cash Out

Many bookmakers out there don't offer the Cash Out option but Novibet does. If you have four up in a fivefold accumulator but don't feel overly confident about the last leg, Novibet will offer you a fair cash out sum. It is then up to you whether you would like to take the money and run or not.

Bet Builder 

The Bet Builder is probably the best thing about betting with Novibet. If you love to build a bet on a particular football match, it gives you the opportunity to create a bet that wouldn't have been possible in the not too distant past. It's fun and exciting. 

Novibet Ireland


Novibet Mobile Apps

If you are fed up with the hassle of using the mobile sportsbook site, you can now download the Novibet app on the App Store using iOS and Android. Betting should be convenient so you should use the quickest route to the site possible. The mobile app is very easy to use and it is very modern and sleek.  

Downloading the app only took a matter of seconds and betting/navigating on the app is far easier than it is on desktop or using the mobile site. Use the dropdown to choose what sport you want to bet on and then add the selections to your betting slip. Enter your stake, click submit and bosh, your bet is on.


When opening a Novibet account, it then has to be funded. A Visa Debit card is a sound option. The depositing process was seamless and only took a matter of seconds. The withdrawal process is very smooth, and in fairness it is very efficient and timely.  

The funds are typically back in your  bank account on the same day. That might not be the case for everyone, but Novibet's banking systems are extremely good compared to some of their rivals. The minimum deposit and withdrawal is €10. MasterCard, Maestro, Skrill, Paysafecard, Neteller and PayPal may also be used to fund your account.

Novibet Customer Support

Like any business, one of the most important factors as to whether you will be successful or not is how well you treat your customers. Customer support is the foundation of any good bookmaker and Novibet excels in this department. 

If you require urgent assistance, Novibet's Live Chat function should make sure that you get your query dealt with in a timely fashion. This service operates 24 hours of the day, seven days of the week, so you can always rely on being looked after.  

For more technical queries, it would be best to either ring customer care or send off an email, but you can also get customer care via Skype too. 

Novibet can be contacted via: 

  • Facebook:
  • Twitter:
  • Email: [email protected]
  • Live Chat: Available on the website
  • Telephone: +353 818882187
  • Address: PO Box 227, 3rd Floor, Peveril Buildings, Peveril Square, Douglas, Isle of Man, IM99 1RZ 


Is Novibet legal in Ireland?

Yes. Novigroup Limited is licensed and regulated in the Republic of Ireland by the Revenue Commissioners under licence number 1017375.

Is Novibet Sports compatible with mobile devices?

Novibet is compatible with both iOS and Android and the app can be downloaded at the click of a button on the App Store. The Novibet login function is also a breeze

Is Novibet safe to use?

Absolutely. Novibet is a fully licensed bookmaker and from my experiences using all aspects and functions of the site, it is very safe to use

How to withdraw from Novibet?

In order to withdraw your funds from Novibet, you first must decide what way you will deposit funds into your account. When you are ready to withdraw your funds, you can withdraw them the same way you deposited.

What are the betting limits at Novibet?

The minimum allowed bet on the Novibet sportsbook is €0.50c. The maximum amount that a player can bet on the sportsbook will vary player to player. If you feel that you are not allowed to get as much as you would like on a particular bet, contact the customer care team and query it with them

Where is Novibet based?

Novibet was originally established in Greece but their main headquarters are now in San Gwann in Malta

Can I bet online in Ireland?

Yes, of course you can. Novibet had an Irish licence granted to them in 2021 and anyone in Ireland can now legally and safely place bets with Novibet through any of their platforms, including online.